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Project Notes:
The Ellipse I & II – Toronto, Ontario. A twin, elliptical glass-tower condominium residential project, 34-stories, 770 units. The objective of this project was to take a sophisticated, high-end urban waterfront-style development and introduce it to Scarborough, a mid-level suburban marketplace. The marketing challenge was to successfully sell the principle that better design raises the standard for the community, sells more easily and provides a greater return. The main physical challenge was the existence of four, standard, slab-style high-rises already on the site.
The Ellipse towers needed to create excitement and serve as the site's focus, while complementing the other four buildings. Two twin elliptical towers centered on the Lee Park in downtown Scarborough created a focus for the community and raised its architectural standard.
